Texas Association of Community Health Centers (TACHC)
The Texas Association of Community Health Centers (TACHC) needed a more streamlined way to support its 80+ organizational members, representing more than 700 clinic sites and 16,000 employees, with over 1,000 users actively engaging on its member portal. With AC MemberSmart, TACHC introduced a modern, centralized platform where health center staff can register for events, manage organizational information, and participate in discussions – all in one place.
SPOILER:
This success story highlights how the Texas Association of Community Health Centers used AC MemberSmart, a Salesforce-native membership management solution by Advanced Communities. The original version of this case study is available on the AC MemberSmart website, where you can explore more product details and related membership management resources.
Background & Project Objectives
TACHC represents health centers that provide primary care across Texas. Their previous membership system supported many core functions but wasn’t designed for the level of flexibility of members’ needs today. When health center employees wanted to register for training events, they had to wait for staff to manually verify their membership. Clinic managers couldn’t update their own organization’s information or manage their team’s accounts without calling TACHC. Members juggled different logins for conferences, online training courses, and the member website.
TACHC needed to:
• Automatically recognize health center employees and give them instant member access
• Connect their conference system, and online learning courses in one place
• Stop manually tracking who attended events
• Let clinic managers handle their own organization updates and team member accounts
• Help Texas residents find nearby community health centers on a public map
Our Approach & Solution
Advanced Communities implemented an AC MemberSmart-based association management system (AMS) on the Salesforce Experience Cloud, migrating all legacy data from TACHC’s former AMS and extending the platform with custom functionality for health care-specific workflows. The new AMS system recognizes when someone works at a health center and automatically gives them access. It connects TACHC’s in-person conferences, video meetings, and online courses so members see everything in one calendar. When members attend events, the system tracks their attendance. Clinic managers can now update their information, view bills, and manage their staff without contacting TACHC.
Key features delivered:
• Smart membership recognition that checks email addresses and instantly approves health center employees
• One calendar showing conferences, video meetings, and online courses with easy registration
• Clinic manager dashboard to update organization details, pay bills, and add or remove team members
• Member profiles showing registration history, outstanding payments, and upcoming events
• Public health center finder where anyone can search by zip code to locate nearby clinics and see what services they offer
• TACHC Handbook subscription giving members access to a searchable library of resources and best practice documents
• Group registration so one person can sign up their colleagues for conferences
Benefits & Results
The Texas Association of Community Health Centers (TACHC) needed a more streamlined way to support its 80+ organizational members, representing more than 700 clinic sites and 16,000 employees, with over 1,000 users actively engaging on its member portal. Members can now register themselves and manage their profiles, while clinic administrators have full control over their organization’s information and team accounts. This system has eliminated repetitive administrative work for TACHC staff, allowing them to focus on supporting the health center community.
Instant Membership Access
Health center employees now get immediate membership access when they register with their work email. The system recognizes their organization and automatically approves them. This eliminated the manual verification process that previously kept new members waiting for staff approval.
One Place for All Events
Members browse upcoming conferences, video sessions, and online courses in a single calendar. When they register for a video meeting, the system automatically adds them to the meeting and sends them the connection details. When they purchase an online course, the system gives them access to the learning platform. Everything connects behind the scenes so members only need one login.
Clinic Managers in Control
Clinic administrators update their organization’s information, add or remove staff members, view bills for their entire team, and make payments, all without emailing or calling TACHC. The manager dashboard shows everything relevant to their health center in one place. This reduced support requests while giving clinics direct control over their accounts.
Connecting Communities to Care
The public health center finder helps Texas residents locate nearby community health centers. Visitors enter their zip code, select a distance, and see health centers on a map with contact information and available services. This public tool extends TACHC’s impact beyond their membership to serve anyone seeking healthcare access.
Complete Data Migration
We moved all member records, health center information, clinic locations, event history, payment records, and membership data from TACHC’s old system to the new website. Members found their complete history already waiting for them when they logged in for the first time: years of registrations, payments, and education credits all accessible in their profile.
And here’s what TACHC said about our performance:
“AC MemberSmart has given us a modern, unified platform that finally matches the scale of our work. Supporting more than 80 organizations and 700 clinic sites is complex, but now our members can manage their information, register for events, and engage with each other, all without relying on staff intervention.”
Lori Hooks, Chief Technology and Data Officer, Texas Association of Community Health Centers”
See What AC MemberSmart Can Do
Want to see how AC MemberSmart can help your association work like TACHC’s? Book a demo to explore what our membership management system can do for your organization.
Learn more about AC MemberSmart:
Visit AC MemberSmart page on the Salesforce AppExchange.
