Success Story: Modernizing Medicine
Modernizing Medicine is a United States software company headquartered at the Boca Raton Innovation Campus in Florida. Its mission is to place doctors and patients at the center of care through an intelligent, specialty-specific cloud platform. Founded by a practicing physician and his patient, a successful software entrepreneur, Modernizing Medicine took a dramatically different approach to developing electronic health records (EHR) systems. Their EHRs are all-in-one solutions that include practice management, revenue cycle management, payment processing, analytics, patient engagement tools, and much more.
Their Challenge
Modernizing Medicine wanted to have an online partner marketplace in order to increase sales through the partner channel. They wanted to give their partners and solutions more exposure and to build an ecosystem of partner apps that work on Modernizing Medicine’s platform.
Our Solution
Advanced Communities implemented a partner marketplace that allows Modernizing Medicine to create its own ecosystem of partners who create solutions for Modernizing Medicine’s platform. These solutions help provide better software in the healthcare industry. A unique aspect of this project was the combination of both a partner directory and app directory, so users can view their list of partners and find the apps they provide on the partner’s detail page.
Benefits and Results
With their new portal, Modernizing Medicine has been freed from the tiresome admin work of constantly updating partners’ information and their apps’ details since partners are now responsible for these updates.
Modernizing Medicine’s customers also benefit from the community since they can find all the partners’ solutions in one centralized location. They can then choose the right solution for them using searches and filters, and contacting partners. They can also see what partners and solutions are highly-rated and explore reviews.
Partners have expanded their visibility by using Modernizing Medicine’s new ecosystem, which serves as an additional marketing space for them. They can also update their apps and contact details in real-time, and work with customers’ feedback. It’s also an additional source of leads and revenue since leads are created in Salesforce when a potential customer contacts the partner.
For Advanced Communities, it was an exciting experience to work on such a project in the health-tech industry, and we enjoyed bringing Modernizing Medicine’s ideas to life.
Feel free to reach out to us if you have any questions about Experience Cloud or projects to implement. Advanced Communities’ experts are always ready to help!
