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Salesforce Co-Branding Partnership App

HELP YOUR PARTNERS REACH A WIDER AUDIENCE THROUGH CO-BRANDING MARKETING Arrow down
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AC Partner Co-Branding is a one-of-a-kind solution for Salesforce Experience Cloud that helps businesses reach wider audiences, increases lead generation, and strengthens positions in the market by applying brand partnerships with their partners. This app allows partners to develop their own marketing materials, including their logo, name, contact details, and other important elements, while aligning with the vendor’s marketing co-branding strategies and brand guidelines. It’s a must-have co-brand product for any business looking to grow its brand presence and expand its reach through partnership branding.

Empower Partners. Expand Horizons.

Expand your brand’s reach by empowering your partners to create co-branded marketing materials that resonate with their audience while aligning with your guidelines. Bring your business to new heights through the magic of co-branding partnerships!
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AC Partner Co-Branding Features

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Brand identity protection
Your partners are supplied with co-branded resources that retain your company’s brand identity. They can also generate partner brand assets as needed, following your guidelines and logo usage requirements.
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Account Brand management
Partners can manage their branding in the Experience Cloud site using the Account Brand standard object. This includes updating company information like co-branding logos, name, or contact details, and adding fields, with the option to restrict access as necessary.
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Quick document generation
Generate templates for partners to quickly create co-marketing materials. Partners can customize templates with their branding and corporate information to meet their marketing needs. The regenerate option facilitates easy updates for any document changes.
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Multiple format support
The app supports the most popular and common formats, like .docx, .pptx, and .pdf. It helps to generate documents, presentations, and email templates from the existing vendor-provided templates using the co-brand partner company details, and assets such as logos and images.
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Easy image uploads
Upload company logos and other images in popular file formats to use in the co-branded product templates. The app supports multiple uploads at once, allowing you to upload various images in seconds.
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Multiple folders for asset organization
Create separate co-branding folders for marketing assets to organize files and data. By grouping the assets in folders, you help your co-branding partner quickly search and identify relevant documents and files optimizing marketing efforts.
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Native Salesforce integration
AC Partner Co-Branding is built on force.com, a 100% native Salesforce app. This ensures seamless integration with your Salesforce environment, high stability, and reliability without the need for additional integrations.
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Brand partnership management
The app streamlines co-branded partnership efforts by providing comprehensive marketing management features. This saves businesses time and resources while ensuring consistent branding and messaging across all channels.
Ready to take your co-branding efforts to the next level? Try AC Partner Co-Branding today and see the benefits for yourself.
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    FAQ

    What license is needed to use the app?

    • Users with co-branding capabilities will need a Partner License 

    Do you use native objects for partner branding?

    • The app uses both  custom and standard objects. For example, partner information is stored on native Account Brand records.

    Which software is needed for PDF template building?

    • You may use any software which supports the form filling feature. We suggest Adobe Acrobat Pro.

     

    What is co-branding in marketing and why is it important for businesses using Salesforce Experience Cloud?

    Co-branding strategy involves two or more brands collaborating to create a product or service that showcases both of their brand names and brand image logos. This approach provides a unique opportunity for both brands to use their strengths and benefit from the increased exposure and recognition that comes with working together.

    In the context of Salesforce branding and Experience Cloud, businesses can take advantage of various tools and features to establish co-branding relationships and marketing strategy with their partners. Additionally, there are third-party apps available, such as AC Partner Co-Branding, that can further streamline the co-branded product creation process within Salesforce and enhance the overall experience for all parties involved.

    Branding with Salesforce Experience Cloud: best practices.

    1. Consistency is key. Ensure that branding elements are consistent across all Experience Cloud pages.
    2. Personalization. Use Salesforce’s personalization features to tailor branding to specific customer segments.
    3. Branding customization. Customize pages with brand color schemes and logos for consistency.
    4. Test and refine: Continuously test and refine branding for effectiveness, using analytics to track user behavior and engagement.

    The best co-branding products for Experience Cloud site

    There is only one third-party app available for co-branding with Salesforce Experience Cloud – AC Partner Co-Branding. This app offers a range of features and functionality for businesses looking to establish co-branded relationships with their partners, including customizable branding, asset management, and customizable templates to help businesses enhance their branding within the Salesforce environment and create a more engaging, cohesive experience for their customers. 

    If you’re looking for solutions for establishing an efficient Salesforce partner relationship management system, then AC Partner Marketplace is your best bet. Use thing app on your Experience Cloud site to easily find and engage with partners, enhance lead generation in Salesforce, and grow your business in a secure and customizable environment.

    Organize co-branded events with your partners using a comprehensive Salesforce event management app AC Events Enterprise.

    Give me a co-branding example with AC Partner Co-Branding solution.

    Let’s say your company, ABC Manufacturing, has partnered with another company, XYZ Distribution, to jointly promote a new line of products. With AC Partner Co-Branding, you can create co-branded marketing materials such as product flyers, email templates, and landing pages within Salesforce Experience Cloud.

    You can use pre-built templates that are already designed with your company’s branding elements and customize them with XYZ Distribution’s logo, color scheme, and other corporate details. This allows both companies to be represented in the marketing materials and increases the exposure and recognition for both brands.

    With AC Partner Co-Branding, you can organize all the co-branded assets in separate folders for easy access and management. This way, both companies can quickly find and use the materials they need to promote the new line of products, helping to strengthen the co-branding partnership and ultimately drive sales.

    How to co-brand with AC Partner Co-Branding?

    1. Upload your company logo and other relevant marketing assets to the app.
    2. Create co-branded marketing materials by customizing the pre-built templates with your branding elements and partner’s details.
    3. Share the co-branded materials with your partners through the Salesforce Experience Cloud.
    4. Allow partners to manage and update their assets and details through the PRM Portal, ensuring that all materials are up-to-date and consistent.
    5. Use the co-branded materials to promote your business and partnership across various channels, such as email campaigns, social media, and events.

    What is the difference between co-marketing and co-branding?

    Co-marketing involves two or more brands collaborating on promotional activities or campaigns to achieve mutual marketing goals while co-branding involves two or more brands combining their identities and creating a new product, service, or campaign that leverages the strengths of each brand. In co-marketing, brands typically join forces to create marketing materials, run joint advertising campaigns, or collaborate on events while in co-branding, brands collaborate to create a new offering that incorporates elements of both brands, such as logos, names, or brand values.

    What are the benefits of co-branding?

    Co-branded products or campaigns can capture the interest and attention of both existing customers and new consumers by offering unique value propositions that combine the strengths of both brands. This can lead to increased customer loyalty and engagement, as consumers are attracted to the novelty and added value provided by the collaboration. This can be a strategic approach for brands to achieve various marketing objectives, including expanding market reach, enhancing brand’s credibility, driving customer engagement, and ultimately driving revenue growth.

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